Alright, so Lusha’s been a solid B2B lead gen tool for a while — I used it mostly for quick contact lookups and scraping leads from LinkedIn. But let’s be real: it’s not the cheapest, and the data quality can be hit-or-miss at scale. So I went out and tested a bunch of other B2B Lead Generation Tools, and here’s my no-BS list of the best Lusha alternatives for 2025.

1. ZoomInfo – The Corporate Juggernaut

ZoomInfo is the kingpin of B2B Leads Database Providers. If you’re targeting enterprise accounts or need deep firmographic filters, it’s a beast.

Why it slaps:

• Huge database (millions of contacts)
• Intent data + org charts + tech stack info
• Real-time enrichment & integrations

What I didn’t love:

• It’s $$$ (think multi-thousand $$ annual contracts)
• Clunky UI at times

Pricing: No transparent pricing. Custom quotes only.

Verdict: If you’re a sales team that needs high-volume, high-accuracy business leads, ZoomInfo’s a monster. But not great for scrappy startups.

2. RocketReach – Good Data on a Budget

RocketReach is a solid lead gen tool if you want to grab emails and phone numbers without draining your wallet.

Why it’s cool:

• Pulls contact info from LinkedIn + domain searches
• Good LinkedIn Chrome extension
• API access for devs

The cons:

• No intent data or workflows
• Data is “good” but not elite

Pricing: From $53/mo (Starter), with tiered credits

Verdict: Perfect for freelancers, SDRs, or anyone needing a simple, fast email finder tool.

3. Kaspr – LinkedIn Focused & GDPR Compliant

Kaspr shines for LinkedIn-based lead generation, especially in the EU where GDPR matters.

Standouts:

• Real-time LinkedIn email & phone scraping
• Great Chrome extension
• GDPR-friendly opt-ins

What bugged me:

• Weak outside of LinkedIn
• No advanced filters or intent data

Pricing: From €49/mo

Verdict: If your prospecting starts on LinkedIn, Kaspr’s one of the better lead generation tools in Europe.

4. LeadIQ – Built for SDRs

LeadIQ is built for reps doing outbound prospecting at scale. Think of it as your sidekick for capturing and sequencing leads fast.

Perks:

• Auto-captures contact info while browsing LinkedIn
• Syncs directly with Salesforce + HubSpot
• Includes basic email sequences

What’s mid:

• Credit system is restrictive
• Doesn’t always pull direct dials

Pricing: Starts around $75/user/mo

Verdict: Great for teams doing manual prospecting + cold outreach, not ideal for bulk lead scraping.

5. Apollo.io – The Best All-Arounder

Apollo is hands-down my favorite B2B Lead Generation Platform right now. It just does everything — and does it well.

Why it rules:

• Massive contact database (250M+ profiles)
• Built-in cold email + sequence tools
• Filters for job changes, tech stack, funding rounds, etc.
• Solid Chrome extension + LinkedIn scraping

Only downside:

• UI can be overwhelming
• Some phone numbers are outdated

Pricing: Free plan, paid from $49/mo

Verdict: If you want one tool for finding business leads + automating outreach, Apollo’s the move. Better bang-for-buck than Lusha IMO.

6. SalesIntel – Clean, Human-Verified Data

SalesIntel is all about B2B leads with human-verified contact info. Not just scraped data – they actually have people confirm it.

Why I rate it:

• 95%+ accuracy claim (and honestly, it’s solid)
• Intent data powered by Bombora
• Enrichment + CRM syncs

What’s meh:

• UI feels a bit old school
• Pricing is vague unless you talk to sales

Pricing: Custom (but not cheap)

Verdict: If clean, accurate business leads are top priority, this is a strong Lusha alternative.

7. LeadSwift – Scrappy Local Lead Gen

LeadSwift is more niche – built for scraping local business leads (think plumbers, agencies, real estate pros).

Why it’s useful:

• Finds emails, phone numbers, social profiles for SMBs
• Works well for local SEO & outreach
• Easy to use

Downsides:

• Not great for B2B SaaS or enterprise targets
• UI is very basic

Pricing: Starts at $49/mo

Verdict: Awesome for local lead scraping, but skip it if you’re in the B2B tech space.

8. LeadScrape – Fast Bulk Prospecting

LeadScrape is dead simple: bulk scrape leads by industry + location and export them fast.

What’s good:

• Easy CSV lead dumps
• Good for building lists in volume
• No learning curve

What’s not:

• No built-in outreach tools
• Not always up-to-date contacts

Pricing: Lifetime license from $97

Verdict: A quick and dirty way to fill your lead generation database without fancy features.

9. Skrapp – Lightweight LinkedIn Email Finder

Skrapp is like Lusha-lite — a clean, lightweight B2B email finder tool that integrates with LinkedIn.

Why it’s handy:

• Simple Chrome extension
• Works well with Sales Navigator
• Good accuracy on emails

What’s lacking:

• No phone numbers
• No built-in outreach

Pricing: Free plan available, paid from $39/mo

Verdict: Great for freelancers and cold emailers focused on email-only outreach.

10. Snov.io – Outreach + Lead Gen Combo

Snov.io is a sleeper hit. Think Apollo, but with more emphasis on cold email automation.

Love this stuff:

• Email finder + verifier
• Powerful drip campaign builder
• Domain search + LinkedIn plugin

Cons:

• Some UI quirks
• Lead data isn’t as deep as others

Pricing: Free plan, paid from $39/mo

Verdict: One of the best all-in-one lead generation tools for SMBs and indie SDRs.

11. GetProspect – Simple & Effective

GetProspect keeps it clean — a fast email finder with LinkedIn integration and just enough CRM functionality.

Pros:

• Pulls emails from LinkedIn
• Easy-to-use UI
• Basic lead management

Cons:

• No outreach tools
• Not many advanced filters

Pricing: Free tier, paid starts at $49/mo

Verdict: Reliable for building your lead generation database without overcomplicating it.

12. TaskDrive – Done-For-You Lead Research

TaskDrive isn’t software — it’s a human-powered lead research service. You hand them your ICP, they deliver leads.

What’s awesome:

• Saves tons of time
• Custom lists tailored to your niche
• Bonus: they do outreach too if you want

Limitations:

• No self-service or DIY
• Turnaround can take a few days

Pricing: Starts around $499/mo

Verdict: If you’ve got budget and wanna offload the grunt work, TaskDrive is a beast.

13. LeadFuze – Set It and Forget It

LeadFuze is more like a lead generation autopilot. You set your filters and it keeps delivering contacts.

Why I liked it:

• Smart filters + audience builder
• Includes AI-based “Fuzebot” for automation
• Built-in email finder + export

Downsides:

• Data can get stale
• UI could use a glow-up

Pricing: From $147/mo

Verdict: Ideal for agencies or sales teams that want automated lead list building.

14. Instantly.ai – Cold Email Meets Lead Enrichment

Instantly is blowing up in the cold email tools space, and it now includes lead enrichment too.

Perks:

• Unlimited email accounts
• Smart warmup + campaign builder
• Built-in lead scraping (with filters)

What could improve:

• Not as accurate as dedicated lead databases
• Still maturing as a product

Pricing: From $37/mo

Verdict: If your focus is outreach + scale, Instantly is killer — and gets better monthly.

15. Brevo – Not Just for Newsletters

Formerly Sendinblue, Brevo isn’t a “lead finder” per se, but it’s great for nurturing B2B business leads once you’ve got them.

Good stuff:

• Email marketing + CRM combo
• Segmentation + automation
• SMS + chat support too

What’s missing:

• No lead sourcing
• Limited intent signals

Pricing: Free plan, paid from $25/mo

Verdict: Not a direct Lusha replacement — more like your post-lead nurturing engine.

16. Leadzai – AI-Powered B2B Leads Platform

Leadzai (formerly e-Goi) is leaning into AI for B2B lead generation and targeting.

Why it stands out:

• Smart ad targeting with audience suggestions
• Combines leads + outreach in one place
• Great UI

What I didn’t love:

• Early in the game, not as mature
• Data accuracy varies

Pricing: Custom quotes

Verdict: One to watch if you’re into AI-powered lead generation platforms.

17. 6sense – Intent Data Beast

6sense is all about predictive lead generation — showing you who’s in-market before they raise their hand.

Big wins:

• Deep intent data
• ABM features
• Works well with big CRMs

Cons:

• Big learning curve
• Not for small teams

Pricing: Enterprise pricing only

Verdict: Great if you’re running account-based marketing and need pre-qualified signals, not raw leads.

18. Leadfeeder – Website Visitor Magic

Leadfeeder turns anonymous site visitors into companies you can prospect.

Why I dig it:

• Tracks company visits via IP
• Ties into Google Analytics + CRMs
• Super useful for warm outreach

What it’s not:

• Doesn’t give you contact info (just the company)
• Limited in low-traffic sites

Pricing: Free plan, paid from $139/mo

Verdict: Not a Lusha clone — but clutch for turning website traffic into leads.

19. UpLead – Verified, Filter-Heavy Lead Finder

UpLead’s like the nerdy cousin of Lusha — super focused on data quality and filtering.

What I like:

• 95%+ email accuracy promise
• Real-time email verification
• 50+ filters to zero in on your ideal prospects

What’s lacking:

• No cold outreach tools
• Data in less-popular niches is limited

Pricing: Starts at $99/mo

Verdict: Solid pick if you want precise, clean B2B leads and don’t need the fluff.

20. Lead411 – Data + Intent Signals Combo

Lead411 mixes contact data with intent + trigger events. So it’s not just who to contact, but when.

Why I rate it:

• Real-time email/phone data
• Chrome extension is slick
• Strong U.S. database

What I didn’t love:

• UI can be a bit clunky
• International data isn’t as deep

Pricing: Starts at $99/mo

Verdict: Great Lusha alternative if you want sales triggers and intent insights bundled in.

21. Overloop – Sales Automation with a Side of Data

Overloop’s strength is in its multichannel outreach (email, LinkedIn, CRM syncs) with some light prospecting baked in.

Pros:

• Outreach + pipeline features
• Decent email finder
• Integrates with CRMs and tools like Slack

Cons:

• Contact data isn’t its main game
• Email deliverability takes tuning

Pricing: $99/user/mo

Verdict: More sales engagement than pure lead generation, but handy if you’re a solo SDR or small team.

22. Coldlytics – Done-for-You Lead Research

Coldlytics is 100% human-verified, custom-built lead lists on demand. Think of it like a personal lead genie.

What’s awesome:

• You tell them your ICP
• They hand-curate leads
• No fluff, no scraping bots

Drawbacks:

• Takes 1–2 days for delivery
• No built-in outreach or CRM

Pricing: From $99/mo (volume discounts)

Verdict: If you’re done messing with bad data, Coldlytics is a refreshingly solid lead generation company.

23. Seamless.ai – Leads Powered by AI

You know Seamless. It’s like if Lusha, ZoomInfo, and ChatGPT had a baby.

Why it’s cool:

• Solid lead database
• LinkedIn + CRM integrations
• Built-in phone numbers and emails

Why I dropped it:

• Data accuracy can be hit or miss
• Annoying upsells
• UI is clunky and buggy sometimes

Pricing: Free tier available, paid from ~$125/mo (but upsells fast)

Verdict: Used to love it. Now? Bit bloated. There are leaner, better B2B lead tools out there.

24. LeadsGorilla – Local Biz Hunter

LeadsGorilla is a different beast — made for local marketing agencies to find SMBs with weak digital presence.

Best bits:

• Finds leads with bad SEO or GMB setups
• Smart lead scoring
• Report generation

Not so great:

• Local-only focus
• Kinda spammy interface

Pricing: Lifetime licenses, often $67 one-time

Verdict: Killer for local lead gen, but not built for SaaS or B2B enterprise lead generation.

25. Clay – Lead Gen, Enrichment, AI Automation

Clay is like the Zapier of lead generation tools — super customizable workflows, AI enrichment, and outreach in one.

Obsessed with:

• Auto-enrich leads via APIs
• LinkedIn scraping + smart filters
• GPT-driven personalization (crazy good)

Weak spots:

• Bit of a learning curve
• Pricing can scale quickly

Pricing: Starts at $149/mo

Verdict: Perfect if you’re building a custom lead gen engine and want max flexibility.

26. Datanyze – Quick, Simple, Chrome-Based Prospecting

Datanyze is a Chrome extension that pulls B2B contact data straight from LinkedIn or company sites.

What’s solid:

• Super easy to use
• Real-time data scraping
• Budget-friendly

What’s missing:

• No deep database
• Limited export volume

Pricing: Starts at $21/mo (based on credits)

Verdict: A lean and clean email/phone number extractor if you’re mostly prospecting on LinkedIn.

27. Dun & Bradstreet (DNB) – Enterprise-Level Intelligence

 

DNB is old-school — not just a leads database, but a full-blown business intelligence platform.

Why big corps use it:

• Massive data coverage
• Credit scoring + firmographics
• Good for compliance and risk

Why I don’t:

• Overkill for SMBs
• UI is stuck in the 2000s

Pricing: Enterprise pricing (you’ll need a demo)

Verdict: Too heavyweight for most teams, but a powerhouse if you’re doing large-scale, regulated B2B lead gen.

28. Hunter.io – The OG Email Finder

Hunter.io has been a go-to for cold emailers for years. It’s simple, fast, and super reliable if you just want to find and verify email addresses.

Why I still use it:

• Domain search = find all emails tied to a company
• Email verifier to reduce bounces
• Chrome extension works great on LinkedIn + websites

What I don’t love:

• No phone numbers
• No deep firmographic data
• No outreach automation (basic campaigns only)

Pricing: Free plan available, paid from ~$49/mo

Verdict: Still one of the best email lookup tools out there. Not a full-blown B2B lead generation platform, but perfect for building clean email lists fast.

Final Wrap-Up

That officially makes 28 Lusha alternatives for 2025, tested and broken down based on actual usage — not just feature lists. Whether you need clean business leads, full sales automation, or just a better deal than Lusha’s pricing, there’s something here that’ll work for your setup.